New York City, 1957 - the year Michael Knudsen created GRAVEL, one of the oldest perfume brands still available in the USA.

A decade of change, full of strength and energy.
The cityscape was characterized by women and men wearing double-breasted hats and costumes, classically elegant. But also through the up-and-coming youth, wild and powerful, full of energy. GRAVEL perfumes are the echo of this era - they embody this unmistakable spirit, characterized by timeless elegance and groundbreaking dynamic forces.

Distinctive and charismatic scents like the founder Michael B. Knudsen (born 1911), who traveled across the ocean from Europe (ACROSS THE OCEAN) to pursue his American dream (AMERICAN DREAM) and ultimately created the first men's perfume in the USA in 1957 (A MAN'S COLOGNE). Since the first bottle in New York 46TH STREET was sold, each bottle is made by adding gravel HUDSON RIVER NY unique.